The economy of Prayagraj thrives on pilgrimage. Souvenirs related to the Kumbh and Magh Melas are popular. These include small brass water pots (Kalash) for carrying holy water (Gangajal) back home.
Religious publishing is also a major industry here (e.g., Kalyan Press). Pilgrims often buy Ramcharitmanas, Gita, and other scriptures printed in the city.
The sacred confluence of the Ganga, Yamuna, and mythical Saraswati. The distinct colors of the rivers are visible where they meet mid-stream.

A massive fort built by Emperor Akbar in 1583 on the banks of the confluence. It houses the immortal 'Akshaya Vat' tree and the Patalpuri Temple.

The historic ancestral home of the Nehru-Gandhi family. A pilgrimage site for those interested in India's freedom struggle.